Once you connect your Instagram, Socialphotos will fetch your posts, tagged + mentioned photos, and any hashtags you are tracking. You then add these photos into galleries and display them throughout your store as social proof. We will notify you when there are new photos so you won't miss any valuable content.


Instagram Posts are photos that you posted to Instagram yourself. Socialphotos automatically keeps it in sync for you.

Tagged photos

Tagged Photos are photos when users tags you directly on their photo itself. This is NOT the same as mentioned photos, see below. Socialphotos automatically keeps it in sync for you.

Example of tagged photos page

Mentioned photos

Mentioned Photos are photos when users use your @handle in their captions or comments. This is NOT the same as tagged photos, see above. Socialphotos automatically keeps it in sync for you.

Example of tagged photos page


  • We cannot fetch any past photos for mentioned photos. We can only fetch mentioned photos from the moment you connect your Instagram with Socialphotos. This is a limitation set by Instagram.


Your can track Instagram hashtags so customers who posts photos with that hashtag can be added to your galleries. Socialphotos automatically keeps tracking these hashtags for you.

The main hashtags page shows a combination of all the photos that you are tracking.

Example of main hashtag page


  • You can track more hashtags clicking on the Add button. It is recommended that you test the hashtag on Instagram first.
  • You can filter for a specific #hashtag by clicking from the list of hashtags.
  • The new label indicates that there are new photos for that hashtag since you last visit it.


  • Socialphotos can only fetch photos from the last 24 hours from the moment you track that hashtag. For example, if you start tracking #socialphotos on Jan 2, 2021 at 12pm, the earliest photos we can fetch is from Jan 1, 2021 at 12pm. However, from Jan 2, 2021 onwards, we can automatically track those hashtags for you.
  • There is a limit to how many photos we can fetch so we strongly recommend that you track specific hashtags that is unique to your business or product rather than something generic like #fashion.
  • You can only track a maximum of 30 hashtags at a time. This is a limitation set by Instagram.

Due to these limitations, we recommend that you asks your customers to either upload their photos directly or tag you on Instagram.

Common Issues

Here are some of the common issues we have seen from Instagram.

Instagram Disconnected

Sometimes your Instagram account can get disconnected. While you are disconnected, we cannot fetch any Instagram photos for you. Here are some of the reasons as to why this can happen:

  • You changed your password
  • Instagram detect suspicious activity on your account
  • You have not used the site for a while and Instagram logs you out
  • You change your Facebook page or other information
  • ...and many more

The solution is simple. You can re-connect via the Instagram settings and click on "Connect Instagram". For reference, you can navigate to this settings page via Account → Settings.

Cannot Track Certain Hashtags

This can happen for the following reasons:

  • Your hashtags may be deemed inappropriate or have adult content.
  • Your hashtags may not exist yet.

In any case, we are here to support you so please reach out if you encounter any issues.

Deleted Photos

When your customers delete their photos on Instagram, there will be a NOT FOUND image in its place. However, if you did add this photo to your gallery, missing images will be automatically removed so you will never see the NOT FOUND image on your site.

Example of deleted photos

Your customers cannot delete their own photos when they upload it directly on your site. Only you can do that.