Curate customer photos and display them on your front page and products page as social proof.
82% of Americans seek recommendations from friends and family before making a purchase.
70% will trust a recommendation from someone they don’t even know.
87% of people say social media posts help them decide what to buy.
71% more likely to make a purchase based on referrals they’ve seen on social media platforms.
Visual user-generated content (UGC) are also very influential.
54% of people have purchased a consumer packaged good after seeing visual UGC showing it.
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